Nashville Office
Suite 531, 501 Union Street
Nashville, TN 37219
1-888-978-1566

Calgary Office
1025 10 Street SE
Calgary, AB T2G 3E1
403-975-0224

Edmonton Office
Suite 201, 10237 104 Street
Edmonton, AB T5J 1B1
780-478-1566

info@trixstar.com

This week on the XLIVE Interview Series we sat down with Brennan McFaul, Vice President at Trixstar, a live event management & consultation firm based in Nashville, TN. We spoke to Brennan about a number of topics about event production, Trixstar’s strategic approach to event production and 360 talent buying, and more. Read the full interview below!

Millennials - those born between 1980 and 2000 - account for 35 percent of Canada’s workforce, which means they now outnumber Gen X and the Baby Boomers. It’s been projected this generation will make up 75 percent of the labour market within the next 15 years - which means they’re going to be the ones with money to spend, and it’s important to ensure your casino appeals to this demographic.

You've spent countless hours dreaming up an event that's sure to be a hit—the venue is the ideal setting, the decor is top-notch and the food is exceptional. Now all that's missing from the equation is some buzzworthy talent to keep your guests entertained and make the evening memorable.

For someone who has never been involved with talent buying, deciding which talent you want and how to go about securing them for your event can seem like a daunting task. Hiring a celebrity event planner with experience in this area can save you time, money and stress.

Super Bowl Sunday…when over 100,000 attendees & 100 million TV viewers watch the NFL’s best play their championship game. And when intermission happens, it won’t be time for people to grab snacks or head to the bathroom – instead, they’ll be joined by an additional 3 to 4 million TV viewers for the star-laden spectacle of the Super Bowl Half-Time Show, the most-viewed 20 minutes of American network TV each year.

How do you increase awareness and excitement of your brand to new demographics?

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Contact Information

Nashville Office
Suite 531, 501 Union Street
Nashville, TN 37219
1-888-978-1566

Calgary Office
1025 10 Street SE
Calgary, AB T2G 3E1
403-975-0224

Edmonton Office
Suite 201, 10237 104 Street
Edmonton, AB T5J 1B1
780-478-1566

info@trixstar.com

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Talent/Entertainment Buying

Amazing talent is the perfect way to complement and solidify your event’s theme, create excitement, and sell tickets; but booking bands & artists can be a much more complicated process than people tend to think. Trixstar has spent years building relationships with all the top agencies in both Canada and the United States.