Nashville
(Trixstar Entertainment)
Tennessee, USA
615-747-6277

Calgary
Alberta, Canada
403-975-0224

Edmonton 
Alberta, Canada
780-478-1566

Toronto
Ontario, Canada
 416-639-6797

info@trixstar.com

Toll Free: 1-888-978-1566

 

COVID-19 has caused events all around the world to postpone, reschedule or even cancel. As experienced event producers, we always want to try to minimize risks as much as possible, but events can be an inherently risky business even in the best of times. High risk, high reward tends to be the name of the game and are you really an event producer if you haven’t dealt with some form of major event disruption in your career?

In these trying times, many event producers have become all too familiar with the process of postponing, rescheduling or cancelling an event. Due to the massive disruptions caused by COVID-19, there are some event professionals who are learning in a trial-by-fire situation on the processes and anxieties involved. Trixstar has (fortunately?) dealt with our fair share of major event disruptions over the years which has helped us navigate these challenging times for ourselves and our clients. These types of situations can be very fluid and happen within a matter of minutes, hours, days, weeks or months, but whether the disruptions are because of logistics, severe weather, the venue, ticket sales, talent related or even a pandemic - many of the same principles apply

Venues play a key role in the recovery of the events industry. By implementing built-in physical distancing practices at your property and taking every precaution, it lowers the risk for the event planner and adds an extra layer of security for all attendees and stakeholders. With restaurants being open for the past few weeks, our team got creative and brought the restaurant regulation concepts to a large-scale venue in the hopes that this may expedite your opening (timeline depending on your local government and current guidelines/regulations in place). Although this ‘Inside the Box’ concept may be out of the norm and not as financially rewarding as a packed house, it could be a step in the right direction for your venue or help spark some creativity for something new!

It's clear that for the entertainment industry, it will be some time before pre-Covid "normalcy" resumes. There are shifts in the industry happening and they may be around for a long time, with some staying permanently and becoming the new standard. In the shorter term, to respect physical distancing, events will have to either host far fewer people or be held in much larger venues. There will be many challenges to hosting events with large crowds, seating that respects up-to-date physical distancing guidelines being just one of them. 

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Contact Information

Nashville, TN
615-747-6277

Calgary, AB
403-975-0224

Edmonton, AB
780-478-1566

Toronto, ON
416-639-6797

info@trixstar.com

Toll Free: 1-888-978-1566

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Talent/Entertainment Buying

The right band or artist is the perfect way to complement and solidify your event’s theme, create excitement, and sell tickets. Trixstar has spent years building relationships with all the top agencies in Canada and the United States to make the process simple for you! Talent booking for festivals, concerts, casinos, sports teams, not-for-profits, fundraisers, and more.